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Five Tips to Increase Website Traffic
by Jessica Burkhart
If youre a writer with a Website, chances
are you spent hours struggling with HTML or learning to drag and drop
guest books and contact forms into your Website. Your front page is probably
catchy and your list of publishing credits is ripe for review. All of
these things wont make much of an impact if your Website isnt
getting much traffic. Here are five tips to take your Website from quiet
1. Submit your URL to numerous search engines.
Visit a Website such as www.submitexpress.com
and for free, submit your URL to Submit Express. The Website will take
your URL and submit it to 20-plus search engines such as Yahoo!, Google
and Lycos. This will dramatically ease someones search if he or
she is looking for you or your writing.
2. Post your Website address on writer message boards.
To increase traffic (you never know if agents and editors lurk on message
boards) introduce yourself on different message boards for writers. Magazines
such as The Writer and Writers Digest offer forums
for writers to network with fellow authors. Poke around different forums
and leave messages that invite fellow board members to visit your Website.
3. Make business cards with your Website address.
Even if you dont intend to hand out a business card at office
parties or family reunions, make up the business cards and take them to
writing conferences, writers group meetings and meetings with agents
or editors. The cards give a subtle yet pointed reminder that you have
a Website and you never know whose hands your business cards may fall
4. Put your Website address in a signature at the bottom of every
e-mail you send.
Most e-mail programs (Outlook, Incredimail) allow users to include a
signature with a simple click. Compose a signature that gives e-mail recipients
all of your vital information. Set the signature as a navy blue or dark
green that sets it apart from the rest of your e-mail. An example of a
good signature is:
- Your name
- Your home address
- Your phone number(s)
- Your email
- Your Website address
- A catchy sentence that would entice someone to visit your Website.
5. Use buzzwords to encourage Internet users to accidentally
surf onto your site.
If you want to increase traffic, try using popular words that Internet
users might type when searching the net. If applicable, use words such
as freelance writer, names of magazines youve been published in
and publishing credits. If youve been published in AppleSeeds,
people searching for the magazine may come across your Website simply
because the word AppleSeeds appears on your Website. Try starting
a blog on your site and blog about issues such as books youre reading,
movies youre watching or new magazines youve recently discovered.
Internet browsers may accidentally stumble onto your Website while searching
for a particular movie or magazine.
Try these tips and your Website traffic is sure to increase. It may
take time to search for message boards and to create a signature, but
the increased viewers your Website will gain are well worth it.
© Copyright 2007, Jessica Burkhart
Jessica Burkhart, born in 1987, is the author of over 90 magazine articles
for teen publications including Girls’ Life and Guideposts
Sweet 16. Jessica had four books under contract by the time she was twenty.
Her first novel, Take the Reins (from Simon & Schuster) hits stores
in early 2009. Visit www.jessicaburkhart.com