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The Metaphysical Market Find Your New-Age Niche
by S.A. Watkins
Hobbies and interests that some might consider
out of the norm can lead to money making opportunities. Arts and crafts
hobbyists have for years had access to magazines dedicated specifically to their
passion. And many writers have used periodicals of this type to break into
Another popular topic is gaining steam with each
passing year. Magazines, books, and web sites addressing New Age topics are
popping up more and more at your local pharmacy, bookstore and on your desktop.
Readers with an interest in paranormal, mystical and otherworldly resources have
many more options than they did just five years ago.
And if you are a writer, New Age topics could
turn into your bread and butter.
Are you an astrologer or a tarot reader? Or
perhaps you just have an uncanny ability to see ghosts or commune with spirits
from the great beyond. If so, the growing New Age market could be a place for
you to showcase your knowledge.
My interest in astrology led to my first
published article. After that success, I put my knowledge of the stars to the
test, crafting and submitting more articles on this specialty market. Over time,
my New Age clip file grew. And so did my confidence. In fact, I loved writing
about astrology so much, that I landed a column on the subject. "Eye On The
Stars" is featured in a business monthly read by thousands of people.
But as with any specialty subject, there are
pitfalls to writing for metaphysical publications. For instance, I met another
writer who writes for computer magazines. After I told her my specialty, she
laughed quite openly. "Do you really believe that hogwash?" was the crux of her
response. When I answered in the affirmative, our email correspondence ended
The issue of pay is also one to consider. When I
first began my search for appropriate markets for my writing, many of the
publications that I contacted paid only in contributors copies, bylines or not
at all. At the time, I was just happy to see my name in print. But there comes a
time when you'll want to be compensated for your work. Thankfully, the new
millennium ushered in a growing interest in metaphysical topics; more
publications are offering standard pay and contracts.
The following are quick tips to get New Age
Editors of New Age periodicals expect the same
professionalism and attention to detail that their more well known
counterparts require. Query with your topic, outline your article and explain
why you are qualified to write the piece. If you are asked to submit your
manuscript, make sure you follow standard manuscript format. Don't use pretty
fonts, colored paper or fancy language in an attempt to impress.
2. Know Your Subject
When I began writing for the New Age market, I
chose astrology as my focus. But I was only able to do so after years of
reading and studying this subject. Because you write about ghosts, astral
projection and crop circles does not mean your work is taken less seriously by
a publication's readership. Sloppy work and inaccurate reporting is
unacceptable. And believe me, the editor will know.
I once wrote an article that focused on
astrology's effect on the way we perceived celebrity. I was mortified when the
editor I queried contacted me to say she'd found an inaccuracy in one of my
profiles. This taught me to check and double check my facts like I would any
3. What's Your Experience?
In your query, be sure to include information
on who you are and why you are the best candidate to write the article. If
you're part of a Neo-Pagan organization, include that information. If you run
a tarot shop or are an experienced yoga practitioner, make sure the editor
sees that in your query.
4. Be Prepared To Back It Up
I recently had an article accepted in a widely
read New Age magazine. When I looked at the contract, I was surprised to be
greeted by a notary form! That's right, you may be called upon to verify the
facts of your article or story. In this particular case, the magazine
requested correct dates, locations and the names of the people who had played
a part in my story. This was to ensure the integrity of my submission and for
the ongoing respectability of the publication.
5. Keep Up To Date
I know a ghost hunter who complained recently
about his field's changing technology. He's a writer who documents his
paranormal experiences in metaphysical journals and magazines; keeping up with
the latest gadgets and techniques is necessary for his practice and for his
Whatever your chosen New Age specialty, make
sure to stay on top of changing trends. Attend workshops, read the latest
books on your field and cultivate knowledgeable
Mystical subjects are becoming more and more
popular; and now there is a burgeoning marketplace in which you can market your
wares. Whether your New Age interest is business related, a spiritual journey or
simply a hobby, writing about these topics can be profitable, stimulating and
NEW AGE MARKETS
P.O. Box 641
Point Arena, CA 95468
Phone: (707) 882-2052
Contact: Managing Editor, Dagonet Dewr
Pays .01 per word
Excepts e-queries and submissions
From the web site: New Witch gladly accepts
essays, factual articles, fiction, poetry, column ideas, artwork, photographs,
personal experiences, and ranting feedback relevant to our subject matter,
goals, and readership.
*NOTE-New Witch is a new print magazine set to
launch Fall 2002-any day now) I've just finished working with the managing
editor on a feature article, and I liked my experience with them.
PO Box 460
Lakeville MN 55044-0460
Contact: Phyllis Galde, Editor
Pays $25 for departments; more for
*NOTE-Fate is well known among the
metaphysically inclined; it's been around for over 50 years. It's run by one of
the foremost New Age book publishers, Llewellyn.
Contact: Jeff Jawer, Publisher
Accepts astrology articles on various topics
from 100-800 words
*NOTE-Star IQ is a general astrology site that
seeks to teach and entertain its visitors. General interest and mid-level
articles are best.