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Write Your Pets
by Carol Shenold
I have a friend who makes her living writing
about pets, mostly, dogs and cats. How can anyone make their living writing
about pets? I'll tell you. In the United States, 58 million dogs are kept as
pets. 37% of U.S. households own one or more dogs. 63 million cats live as pets
in the United States, with 32 million households sharing space with our feline
friends.
So do you think there's an audience out there?
HOW TO BREAK IN
First, look around. Is there a pet magazine or newsletter in your area? They
may not pay much, but bylines are bylines. Contact your local shelters and
animal groups. Look online for e-publications that deal with pets. Check the
newsstand for pet magazines that specialize in pets, or cats or dogs or all of
the above.
Try all areas of pet writing, depending on your interest. If you aren't a cat
or dog person, how about birds (wild or caged). Don't forget reptiles, a current
favorite. Or, write about everything.
What kind of writing do you enjoy? Humor, how to, serious service pieces,
research based, interview heavy pieces, all have their place? You can find a
home. Do you like medical writing? How about animal health writing? Pet
publications look for people who can produce accurate writing, research based,
on animal health issues. Especially when the writer can write in a clear,
concise manner with a conversational tone. If you can write to the reader, not
down to the reader, you'll be in demand.
Don't neglect the alternative medicine markets. Massages, color therapy,
psychotherapy, herb therapy, acupuncture, are all alternative therapies used for
pets. Find out more and write about it. Look for the markets like Whole Cat
Journal.
If you can write humor, you have an advantage, however, read the publication
for which you'd like to submit. Once you've checked the writers market and sent
for current guidelines (since you already know the writer's markets are two
years out of date), send for a sample copy, or read it on-line. Most of the
time, humor is submitted in a complete manuscript. It's very difficult to sell
humor on the basis of a query.
If you're planning to write longer articles, a query with clips will work. Or
a query without clips if you have none. When you query, indicate which experts
you plan to interview. How do you find experts? Look in the pets section in your
local book store. Who has published pet books recently? Have any of them written
on the subject that interests you? What experts did they use? You can use the
same ones. Look up their addresses and phone numbers. Call and ask for a phone
interview. You'll be surprised how easy these experts are to approach.
Do beware of media vets(veterinarians who are paid by a company and therefore
may not give impartial advice). Talk to local vets. Ask who they would recommend
you talk to. Contact Dog Writers Association and Cat Writers Association for
contacts. Attend the national Cat Writer's Association workshop that takes place
every November.
Do your homework. When you query a magazine, know its philosophy. Be aware if
the publication advocates always neutering pets, or recommends never removing a
cat's claws. You don't want to shoot down your idea before it gets started. It
helps to have pets of your own or pets in your immediate family, just because
they are a constant source of ideas and inspiration. Know which magazines are
rivals for the same markets so you don't plan a similar article for both
magazines.
If you don't have furry friends around, talk to relatives and friends, visit
someone who has pets and ask them about their concerns. Watch children with
pets. Think seasonal. How do you keep the dog entertained once the kids go back
to school in the fall? How can you protect the cat from poisonous poinsettias or
keep it from climbing the Christmas tree? How useful is cat health insurance?
Can pets really benefit from psychotherapy? Is there such a thing as color
therapy for cats.
Do these subjects interest you? I bet your readers will be fascinated. Don't
neglect this wonderful little writing niche. You may not want to make it your
career, but variety is the spice of life. Life is a banquet of writing. Taste it
all.
© Copyright 2001, Carol Shenold
 Carol Shenold is a nurse and freelance writer living in Oklahoma City. Her
newest anthology is Chicken Soup for the Nurses Soul: 2nd Dose, published
in November. Her cozy mystery, Privy to Murder, was released in October
of 2007 from www.eternalpress.com.au.
Fairy Dust, an urban fantasy, was released this month and the sequel
to Privy, Bloody Murder, will be released next spring. Please
visit her blog at http://carol-carolsinkspot.blogspot.com
and see the new Fairy Dust review from Simply Romance.
Other articles by Carol Shenold :
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